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How to Start an Online Store in Pakistan

How to Start an Online Store in Pakistan – Step-by-Step Guide

Introduction 

Starting an online store in Pakistan has never been easier. With platforms like Shopify and WooCommerce, you can launch your eCommerce business within days — even without coding skills. Whether you want to sell clothing, electronics, handmade crafts, or digital products, this guide will walk you through how to start an online store in Pakistan step by step and turn your idea into a real business.

Why You Should Start an Online Store in Pakistan

Pakistan’s eCommerce market is growing fast. With millions of people shopping online through Daraz, Shopify, and social media stores, there has never been a better time to start selling online.

Key Benefits

  • Low startup cost compared to physical shops
  • Nationwide reach — sell across Pakistan
  • 24/7 availability and automation
  • Integration with social media for better marketing
  • Multiple payment methods (JazzCash, Easypaisa, Bank transfers, COD)
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Step 1: Choose the Right eCommerce Platform

The first step in learning how to start an online store in Pakistan is selecting the right platform.

  • Ideal for beginners

  • Easy drag-and-drop builder

  • Hosting and security included

  • Monthly subscription

  • Built on WordPress (free and flexible)

  • Ideal for those who want customization

  • Requires hosting setup

  • No monthly fee (only hosting & Domain cost)

Hamza Design Hub provides both Shopify and WooCommerce development services in Lahore, helping you set up your store professionally with SEO and marketing integration.

Step 2: Choose a Domain Name & Hosting

Your domain name is your store’s online identity (example: myshop.pk). Pick a name that’s short, easy to remember, and reflects your brand.

Once you’ve decided on a domain, the next step is web hosting — this is where your website’s files are stored and made accessible online.

Recommended Hosting Provider:

Hostinger – Best for beginners and professionals in Pakistan. It’s affordable, fast, and comes with free SSL, 1-click WordPress installation, and 24/7 support.

Pro Tip: If you’re using Shopify, you don’t need hosting — Shopify takes care of that for you. But for WooCommerce, hosting is essential.

Recommended Pakistani Hosting Providers:

Step 3: Design and Build Your Store

Once your platform is ready, it’s time to design your store.

Key Design Elements

  • Professional logo and branding

  • Homepage banner and category images

  • Product collections with clear descriptions

  • Responsive (mobile-friendly) design

Hamza Design Hub specializes in creating SEO-optimized and mobile-friendly Shopify/WooCommerce stores that reflect your brand and attract buyers.

Step 4: Add Your Products

Upload your products with:

  • Clear product names and descriptions

  • High-quality images

  • Competitive prices

  • Category organization

Step 5: Set Up Payments, Shipping & Policies

Now it’s time to make your store ready for real customers! Setting up secure and convenient payment and delivery options is crucial for earning customer trust.

In Pakistan, most online buyers prefer Cash on Delivery (COD) — it’s still the most popular and trusted payment method for eCommerce stores.

Recommended Payment Methods in Pakistan

  • Cash on Delivery (COD) – Best for Pakistani customers who want to pay after receiving their order.
  • Easypaisa – Perfect for mobile payments and small businesses.
  • JazzCash – Widely used across Pakistan with easy setup for WooCommerce and Shopify.
  • PayFast Pakistan – Great for accepting debit/credit cards and online transfers.
  • Bank Transfer – Optional for bulk or custom orders.

Set Up Shipping & Store Policies

After payments, configure your shipping zones, delivery rates, and return/refund policies.

  • Offer nationwide delivery with TCS, Leopards, or M&P.

  • Display your shipping time and costs clearly.

  • Add privacy policy, terms and conditions, and refund policy pages to build customer confidence.

Step 6: Optimize for SEO & Marketing

Once your store is live, ensure that people can easily find it.

SEO Optimization

  • Use keywords like “online store in Pakistan”

  • Optimize product titles, meta descriptions, and images

  • Add internal links and blogs for organic traffic

Marketing Setup

  • Connect your store with Facebook Pixel and Google Analytics

  • Run paid ads on Meta (Facebook/Instagram)

  • Use influencer and email marketing

Step 7: Launch and Grow Your Store

Now that your online store is ready, test everything — product pages, checkout process, and mobile responsiveness. Once satisfied, launch your store and start promoting it across social media.

Consistency is key. Keep updating products, posting content, and improving SEO. With the right strategy, your store can reach thousands of customers nationwide.

FAQs – How to Start an Online Store in Pakistan

You can start small with around Rs. 20,000–40,000 (domain, hosting, and setup). Shopify has a monthly fee, while WooCommerce mostly requires hosting only.

Shopify is easier for beginners, while WooCommerce offers more control and flexibility. Hamza Design Hub helps you choose based on your goals.

 

Yes! With PayFast or Payoneer integration, you can receive payments from customers worldwide.

Use Facebook Ads, Google Ads, and Instagram marketing. Hamza Design Hub also provides digital marketing packages for eCommerce businesses.

No, you can start as an individual. But for scaling and advertising, registering your business (like an NTN or SECP) is recommended.

Conclusion

Starting an eCommerce business in Pakistan is now more achievable than ever. With the right platform, design, and marketing plan, you can easily turn your ideas into income.

At Hamza Design Hub, we provide Shopify and WooCommerce development services in Lahore to help you create, design, and grow your online store from scratch.

Contact us today to get your online store professionally built and ready to sell!

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